Huskisson: A Year-Round Destination for All Seasons

Huskisson, renowned for its vibrant summer atmosphere and breathtaking natural beauty, has established itself as a premier coastal destination for visitors seeking warmth and relaxation.

Our vision is to build upon Huskisson's natural allure while introducing a series of thoughtfully curated events, experiences, and infrastructure enhancements that cater to a diverse range of visitors throughout the cooler months. By emphasizing the distinct charm of winter by the sea, we aim to position Huskisson as a serene and rejuvenating escape, offering visitors cozy retreats, outdoor adventures, cultural attractions, and seasonal festivals that highlight the town's unique beauty year-round.

Key Upcoming Events

Mini Vivid Light Show

A dazzling light display inspired by Sydney’s Vivid Festival, transforming Huskisson into a visual spectacle that highlights its natural beauty and maritime heritage.

Sculptures by the Bay

A stunning outdoor exhibition of sculptures along Huskisson’s waterfront, blending art and nature to create an immersive and memorable cultural experience.

Huskisson Heart Festival

A lively celebration of Huskisson’s arts and entertainment, featuring live music, performances, art displays, and vibrant community events.

Branding Huskisson: Heart of Husky

In parallel with these events, we are launching Heart of Husky as an official brand to showcase the town's natural and cultural assets to a global audience. Through this branding initiative, we aim to highlight Huskisson’s pristine beaches, including the renowned white sands of Jervis Bay, and its unparalleled coastal landscapes. The Heart of Husky brand will position the town as a year-round destination that appeals to those seeking both relaxation and adventure, offering everything from stunning natural beauty and outdoor experiences to a vibrant local arts scene.

Strategic initiative

Huskisson will not only attract new visitors during the off-season but will also strengthen its identity as a thriving, year-round destination. By leveraging these events and branding efforts, we aim to create lasting memories for visitors, support local businesses, and build a sustainable tourism model that ensures the ongoing prosperity of our community.

Sponsorship and Partnership Model Forecast for Heart of Husky

To ensure a sustainable and attractive sponsorship model for the Huskisson Festivals, we’ll forecast potential revenue based on different sponsor levels (Principle, Gold, Silver, and Bronze), and then define the sponsor branding assets that would be part of the marketing and communications plan.

Sponsor Branding Assets in Marketing and Communications Plan
Each sponsorship tier should come with a comprehensive set of branding assets and exposure to ensure the sponsors receive maximum visibility, which will increase the attractiveness of the packages. Below are the branding assets and opportunities for each sponsorship level.

Sponsorship and Partnership Model Forecast for Heart of Husky

This sponsorship model, alongside the sponsor branding assets and marketing plan, is designed to create valuable partnerships and long-term relationships for the Huskisson Festivals and activations. By offering tiered sponsorship levels, each sponsor can benefit from extensive visibility across a range of platforms, while helping to ensure the financial sustainability and success of the events. The carefully crafted sponsor branding assets will enhance the overall experience for both attendees and sponsors, making each activation and festival more attractive to potential partners.

Complete the EOI form or get in touch via: events@huskissonhotel.com.au

Expression of Interest